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ABOUT US
The way companies solve their hardest problems has changed. Hiring a permanent executive takes months. A consulting firm hands you a recommendation and leaves. We are different.
The Convened does the work. We put a senior operator inside your business and they deliver the outcome you need.
Our operators have run retail and consumer businesses. They have held the P&L, made the calls, and lived with the consequences. We brought them together as one team, and added top-tier consulting expertise, so you get serious operating depth and consulting rigor at the speed of business.
What The Convened is
The Convened is a curated network of exceptional senior operators in retail and consumer, backed by the platform, infrastructure, and peer network of Eunity Partners. We are an implementation advisory for battle-tested solutions to the kinds of problems that don’t let you sleep at night.
Everyone at The Convened has held real accountability at scale. We have built, rescued or transformed the functions we now lead at The Convened. We don’t preach, we do.
01
Operators, not just advisors
Every operator has held real accountability at the scale we deploy them at.
02
The unit of sale is the outcome
We scope the work to an outcome and build the engagement around it.
03
Industry Depth
Every operator has spent most of their career in the sector.
04
Embedded, not parachuted
Our operators sit inside the business, alongside your team, until the work is done. The operator who scopes the work is the one who delivers it.
05
PE-fluent by design
We work the way private equity works — 100-day plans, value-creation tracking, exit readiness — because our operators have lived inside PE-backed businesses.
What makes us different
We didn't build another advisory firm. We built an operator network designed to deliver outcomes inside your business.
How we work together
Every problem is shaped differently, so every engagement is, too. Tell us what you are dealing with and we will build the right approach around it.
How we engage commercially
We price against the outcome, so that the solution works for your business.
We put our own skin in the game where it fits and will tie fees to outcomes.
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Our Leadership team
KATERINA CREWS
CO-FOUNDER
Austin
Katerina is co-founder of The Convened and leads the brand. She brings 25 years across management consulting and private equity as the lens through which she shapes how The Convened works — curating operators and matching them to the value-creation moments where they make the most difference.
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MAXWELL KING
CO-FOUNDER
London
Maxwell is the Founder of Eunity Partners and co-founder of The Convened, the operator brand built within it. Drawing on his executive-search background, he oversees the brand and its interplay with Eunity Partners, having provided the vision and network on which The Convened was founded.
GLENN WEEKS
SENIOR PARTNER
Atlanta
Glenn is a Senior Partner at Eunity Partners, driving global client development and engagement across both Eunity Partners and The Convened. He brings decades of C-Suite operating experience to client work where it applies, across CPG, medical devices, packaging and PE-backed environments.
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JAVIER SIMON LEON
PARTNER & COO
Mexico City
Javier is Partner & COO across both Eunity Partners and The Convened, overseeing the business operations, finance and platform mechanics behind both brands and how they connect. He also supports clients with executive search and talent mandates, and helps curate the operator bench within The Convened.
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